The National Campaign for the Arts has launched a major, new public campaign: I Value the Arts to give everyone a chance to voice their views on support for the arts.
I thought you might be interested in this piece on a new arts campaign written by Vikki Heywood this week:-
The RSC has signed up and encourage individuals to sign up too and to pass the message on. They will be sharing the campaign messages with audiences too.
As the NCA points out, three quarters of the adult population attend or participate in arts activities every year and an even higher proportion of young people. At a time of recession, more and more people are turning to the arts and culture. Reduced opportunities to take part in the arts could have a major impact on the quality of people’s lives and the vibrancy of their communities. As the Government is encouraging us all to get engaged and create a ‘Big Society’, the NCA believes it is important for those people who care about the arts to get involved in the decision-making about what their communities will look like. This campaign gives everyone who cares a chance to have their voice heard and collectively show that the arts provide a valued public service.
Please pledge your support at www.ivaluethearts.org.uk and sign up for updates on the campaign.
The NCA is leading this campaign and its website and associated technology has been made possible thanks to generous donations of skills, time and resources by industry suppliers.
Jane Cromack
I am an Arts Ambassador in regard to Voluntary ARts England which is based in Newcastle.
It is important that everyone values the ARTS as a
source which promotes health and welbeing, and
without which individuals and the state would be
the poorer.
The future of THE ARTS should belong to everyone,
no matter what age, gender nor group.